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Quality Management in the Field of Gastronomy
Groulíková, Petra ; Šimara, Jan (referee) ; Bartes, František (advisor)
This diploma thesis is focused on evaluating quality of services in field of gastronomy in specific organisations in Brno city. Within this work there is analysis of present condition in organisations and in field of gastronomy also. For evaluating quality of services, based on this analysis, SERVQUAL method is chosen. After application of this method both recommendations and proposed specific systems of quality management for organisations are expressed.
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Administrative building
Smejkal, Petr ; Spáčilová, Jitka (referee) ; Sedláková, Markéta (advisor)
The subject of the diploma thesis is the elaboration of the project documentation of an administrative building in the south-eastern part of Brno. The building has seven above-ground floors, of which five above-ground floors will be used as office space, one above-ground floor will be used for commercial use and gastronomy. On the last floor, there will be an elevator lift range and a technical background for air conditioning. The support system is designed as a reinforced concrete skeleton based on a reinforced concrete slab and pilots. The façade is designed as lightly ventilated with facing bricks. For this object, a single-shell roof area is selected.
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Business Plan – Catering Services
Stržinek, Daniel ; Vilímová, Monika (referee) ; Heralecký, Tomáš (advisor)
The objective of the Bachelor’s Thesis is to create a business plan in order to establish a new company operating in gastronomy services – catering. The theoretical part focuses on the structure of the business plan, necessary analyses, sources of financing, and legal forms of business. The practical part comprises of knowledge gained from specialised literature and experience in this field. The conclusion involves a comprehensive choice of one most suitable option which is completed from a wide range of possibilities in separate chapters.
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Business Plan for Creating of a New Company
Slouková, Hana ; Svobodová, Andrea (referee) ; Koráb, Vojtěch (advisor)
The purpose of this diploma thesis is to create business plan for establishing an entire new business on gastronomy. Fundamental of this propsal is analysis and determination of conditions for business establishing, whereas the emphasis is placed on market segmentation and targeting the right group of consumers. The outcome is whole process for business opening, including marketing strategy, financial strategy and evaluation of business success assumption.
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Business Plan of SME in the Gastronomy Branch
Vavrisová, Lenka ; Píšová, Marta (referee) ; Bayerová, Vladimíra (advisor)
he purpose of this diploma thesis is to create business plan for establishing an entire new business on fast food market (gastronomy). The thesis is based on assumption of market gap in this particular market sector.Fundamental of this proposal is analysis and determination of conditions for business establishing. The emphasis is placed on market segmentation and targeting the right group of consumers. The outcome is whole process for business opening, including marketing strategy, financial strategy and evaluation of business success assumption.
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Development of Competitiveness of Company
Vyorálková, Petra ; Hubová, Marie (referee) ; Zich, Robert (advisor)
The bachelor's thesis aims to present proposals that will strengthen the competitiveness of the farm butcher and bistro Mikrofarma. The company is analyzed using a communication mix, value chain and value proposition. The value chain analyzes the company's activities, which create the resulting value for the customer. The value proposition is compiled based on secondary sources and examines the value perceived by the customer. The above-mentioned analyzes reveal possible weaknesses and space for implementation. The resulting proposal section presents proposals to strengthen the competitiveness of Mikrofarma.
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Business Plan for Creating of New Company
Pavlíčková, Petra ; Bližňáková, Monika (referee) ; Kocmanová, Alena (advisor)
The master´s thesis is a proposal of a business plan for establishment of catering company in the city Náměšť nad Oslavou. The theoretical part is focused on the structure of the business plan, necessary analyses, sources of financing, and legal forms of business. In the practical part there is the theoretical knowledge applied to the particular situation, where the feasible entrepreneurial plan will be created.
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